We showed Canadians that there was still time left in the year to have a little fun, with a smart buy on the Ford they wanted.
As the year came to a close, many Canadians were feeling a sense of pandemic fatigue from months of lockdowns. The Ford Year End Event was back and so we needed to signal to those customers that something special was going on at their local Ford store. We showed Canadians that there was still time left in the year to have a little fun, with a smart buy on the Ford they wanted – to set their life in motion into 2021 and beyond.
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Credits
Agency creative team
Yasmin Sahni VP, ECD Randy Govang Creative Director Sam Kates Copywriter
Spencer Van Woudenberg Art Director
Nancy Orlotti Broadcast Producer
VFX
Tantrum
Colorist
Wade Odlum alter ego
Editors
Matt Kett School Daniel Bochenski School
Accounts & Strategy
Jean George Strategy Director Dino Vacca Group Account Director Dino Visconti Group Media Director Mario Pires Account Director Bill Phillips Account Director