A design system that brings instant travel to life.
This speculative brief asked me to bring Virgin Atlantic’s new ‘Flight + Hotel’ proposition to life. It lets travelers book an entire trip with confidence with a click of a button.
So I created Virgin Departure, a vibrant design system with an inspiring voice. The name highlights the journey from spontaneity to reconnection with life, emphasizing “Re” to reflect the inspiration travel brings.
Taking the flags of Virgin Departure’s destinations and reimagining them into bold visual assets.
